Social media allows you to reach out to both
existing and potential clients in new ways and,
most importantly, to track their response to
your outreach. You will be amazed at how easy
it is to reach new customers and to actually
view detailed customer response, allowing
you to refine your promotions to better suit
your customers.
DID YOU KNOW
• Social networking now accounts for 22% of all time spent online in
the US.
• A total of 234 million people age 13 and older in the US used mobile
devices in December 2009.
• Twitter processed more than one billion tweets in December 2009 and
averages almost 40 million tweets per day.
• Over 25% of US internet page views occurred at one of the top social
networking sites in December 2009, up from 13.8% a year before.
And usage has grown hugely in the past year. Marketing your business means staying ahead of the game—knowing the latest technologies and how to use them. Augmenting your current promotional strategies with an effective social media plan can give you the edge you’re looking for.
Meet your new clients...
with Smart Phones, iPhones, PADS, Android's and new Tech Apps appearing daily, an informed and carefully designed social media strategy has become an integral part of any complete and directed marketing plan.
While social media is certainly the largest growing media component, let's not over look "traditional" media, such as radio, TV, and newspapers. Older customers still value what they read in a newspaper and still look to older forms of media for their information. The right mix of new and traditional media is important, and outside the fast-moving world of social media, many consumers still look to what they know and trust.
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